http://www.businessweek.com/technology/content/sep2010/tc20100920_845294.htm
An article I previously commented about was the future of Technology blending the ideals of sensory computing and brain wave technologies. I feel that this article is more relevant in today's age of technology because the technologies discussed are feasible. For example, the voice recognition software is something I feel will be an integral part of daily life moving forward in our society. The legal and social factors are highly negative towards texting or cell phone use while driving. This will require cars to be equipped with voice recognition software in order to communicate effectively while driving. How perfect would it be to download an application on your smart phone in order to attain the same new and exciting features of voice recognition that are being implemented in the MyFord system for Ford cars.
The widespread use of smart phones have paved the way for new exciting technologies to be created. Applications will be created with artificial intelligence capabilities. The door is open for companies to focus resources on smart phone applications and processes due to this socialization of smart phones in everyday life. I think this nitche of the industry is an area that is open for competition. Only time will tell which corporations make use of the smartphone software to build on the idea of artificial intelligence applications.
Thursday, September 23, 2010
Thursday, September 16, 2010
Personal Branding - Should it be taught in high school?
This is not based off a specific article, but rather on the initial lecture Professor Thomas Karam has taught us in our marketing class.
To start off I would like to explain the idea of Personal Branding and Likeability. Personal Branding is the idea that someone will determine whether they like you are not based on 55% visual, 38% vocal, and 7% verbal arrangement. The visual percentage is highly compromised of your facial expressions. The term "default face" is used to express your natural face when performing routine daily functions. If you look well put together for the majority of the time people will perceive you like this. People perceive the emotions we put off with our body language and facial expressions all the time. In order to perfect one's personal image you must be able to control your default face and adapt to the situation. Hence being able to evolve what image you're putting off for the situation. A brute, stern face might be perfect for a pump up speech before a football game. The same face would be horrendous for a teacher to have while teaching our class.
My question is simply should we introduce this idea to young students? The goal being to explain to them that their actions, way they dress, and facial features are important factors for the way others perceive them. My anwser to this would be absolutely. I think the information would serve students extremely well when in school as well as applying for college applications. Also, this idea would motivate students to become diligent, professional in their studys. The class would teach students not only the knowledge obtained through classic english and math courses but also the life lessons necessary to become successful at any stage of their careers. Finally, I believe this course would draw national attention towards the high school and establish their school as a serious college prepratory school.
To start off I would like to explain the idea of Personal Branding and Likeability. Personal Branding is the idea that someone will determine whether they like you are not based on 55% visual, 38% vocal, and 7% verbal arrangement. The visual percentage is highly compromised of your facial expressions. The term "default face" is used to express your natural face when performing routine daily functions. If you look well put together for the majority of the time people will perceive you like this. People perceive the emotions we put off with our body language and facial expressions all the time. In order to perfect one's personal image you must be able to control your default face and adapt to the situation. Hence being able to evolve what image you're putting off for the situation. A brute, stern face might be perfect for a pump up speech before a football game. The same face would be horrendous for a teacher to have while teaching our class.
My question is simply should we introduce this idea to young students? The goal being to explain to them that their actions, way they dress, and facial features are important factors for the way others perceive them. My anwser to this would be absolutely. I think the information would serve students extremely well when in school as well as applying for college applications. Also, this idea would motivate students to become diligent, professional in their studys. The class would teach students not only the knowledge obtained through classic english and math courses but also the life lessons necessary to become successful at any stage of their careers. Finally, I believe this course would draw national attention towards the high school and establish their school as a serious college prepratory school.
Monday, September 13, 2010
Cisco CEO paid 18.9 million
I think that this number is outrageous, but rightfully earned. We can draw a comparison between professional athletes with Tom Brady's 78.5 million, 5 year contract with the New England Patriots. What is the cost of becoming superbowl champions. The patriots believe that Tom Brady's contribution to be around the ball park of 78.5 million apparently. It is evident that Chamber's value to the company might even be more than what he is compensated. I say this because of the grand scale of the Cisco corporation. He has increased net income by 1.7 billion and revenue by 3.9 billion. He has likely contributed to more than his 18.9 million dollar salarary over the time he is being compensated. The real question is what do you do once you have that much money. Most athletes would anwser with charity events and organizations, which I feel is a good start. In summary, I believe he is deserving of the high salary and I am curious to see if he follows in the footsteps of other professional athletes in the adoption of multiple charities.
Tuesday, September 7, 2010
The Future of Human-Computer Interaction
I chose this article to read and blog on because I do not believe that the idea of computer's responding to our brain waves is possible. The article discusses two different innovations in the IT industry, SixthSense and Emotiv Systems.
The first is the idea of SixthSense, which allows the person to wield instruments to perform various computer functions with thier hands and motions. This would drastically change the working enviornment today because it would allow people to become much more efficient in thier daily operations. Also, the flexibility of this system would allow the device to be programmed specifically towards any given industry. So not only would the device be suitable for multiple industries, but the device would also have an industry with in itself for the customization of the SixthSense system.
The SixthSense is based off of movements, imagery, and the ability of the software to record and observe external factors to operate. I believe these items can be properly recorded in order to implement the SixthSense software.
The second idea of Emotiv Systems is the idea that I completely disagree with on feasibility. The SixthSense is based off of movements, imagery, and the ability of the software to record and observe external factors to operate. The primary difference is that Emotiv Systems' software is based on the individual's brain waves. The reason I disagree with this idea is that I do not believe that someone's brain waves can be measured or recorded in a statistical format on a mass market level. Frankly, the idea of a computer reading my thoughts and determining what to do is terrifying.
Overall, this was a very interesting article to read and I am optomistic for the future developments of these two pioneering companies.
The first is the idea of SixthSense, which allows the person to wield instruments to perform various computer functions with thier hands and motions. This would drastically change the working enviornment today because it would allow people to become much more efficient in thier daily operations. Also, the flexibility of this system would allow the device to be programmed specifically towards any given industry. So not only would the device be suitable for multiple industries, but the device would also have an industry with in itself for the customization of the SixthSense system.
The SixthSense is based off of movements, imagery, and the ability of the software to record and observe external factors to operate. I believe these items can be properly recorded in order to implement the SixthSense software.
The second idea of Emotiv Systems is the idea that I completely disagree with on feasibility. The SixthSense is based off of movements, imagery, and the ability of the software to record and observe external factors to operate. The primary difference is that Emotiv Systems' software is based on the individual's brain waves. The reason I disagree with this idea is that I do not believe that someone's brain waves can be measured or recorded in a statistical format on a mass market level. Frankly, the idea of a computer reading my thoughts and determining what to do is terrifying.
Overall, this was a very interesting article to read and I am optomistic for the future developments of these two pioneering companies.
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